Do more creative ads like these really encourage people to buy the product? Or do they just smile, take a picture of the ad, thinking, ‘Heck, this is cool!’, post it on a blog and forget about the main topic: the product?
Manila is one big Billboard City, but they’re all of the same young celebrities or models smiling or pouting back at me. Rarely do I see ads that really push the limit, grab you by the neck, shake you up and scream, ‘LOOK AT ME AND BUY WHAT I’M SELLING!!!‘
Advertising is the field I really want to get into when I get out of college–that is, until I become financially stable enough to set up my own business. From there, hopefully, I can grow to become not just any business woman, but a social entrepreneur. But before all that, I want to make ads that will incomparably stand out from all those generic ones all over the metro today. And wow, how are these for inspiration?
They Really Took ‘Sky’s the Limit’ Seriously


My favorite one would have to be the soccer billboard for Adidas, and the tongue stretcher for Mars (I’m biased ’cause that’s my favorite chocolate bar).
If you want more extreme billboards, then take a look at these:
Strong Tape - Strong enough to hold the billboard!
Papa John’s Pizza - Look! There’s pizza at the door! Well, there will be if you call Papa John’s. Smart.
Group E’s Electric Boards - Billboards that actually generate electricity! Not.
There are a lot more optical illusions at Virtual Fun House, so you might want to hop on over there. And this imaginative streak isn’t stopping at billboards; check out Valerie Morrison’s blog for photos of super cool, mind-boggling truck designs!



8 comments
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April 2, 2008 at 8:01 pm
Kimota
Wow. These are brilliant! 99% of all advertising is uninteresting, bland, unoriginal pap. But that extra 0.1% redeems the whole industry and makes it exciting. Love it.
April 3, 2008 at 3:22 am
Etienne Teo
I like the billboards advertisement, it gives me a nice feel of the products.
April 3, 2008 at 5:50 am
Serena
Wow, those are amazing billboards! I like that cingular one. Really innovative with that extra piece on the ground.
April 3, 2008 at 6:32 am
princessa03
Kimota
That’s true! I have yet to see billboards like these anywhere around my area.
Etienne Teo
What’s your favorite?
April 3, 2008 at 8:28 am
Rosli
wow, simply fantastic..I like the drop calls ada….brilliant, and would like to recommend to all telco network!
April 3, 2008 at 12:14 pm
princessa03
Serena and Rosli:
Yeah that Cingular dropped calls billboard really IS cool. When you see it from afar it’s like, Hate dropped WHAT? And you only get to figure it out when you go closer.
Well what do you guys think, do more creative ads like these really encourage people to buy the product?
April 10, 2008 at 4:35 pm
zunnur
I think it does both, encouraging people to buy and also make people snap some pictures and post them in their blogs or show them to their friends, but the latter is also an advantage for the advertiser because when the pictures are posted in the blogs or showed to friends, it is still a form of advertisement. So I guess that spending millions of dollars just for an eye catching fancy advertisement is worth for the big companies.
Btw, how are you doing, my friend?
April 19, 2008 at 5:14 pm
jaw drop
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